Brand Articulation

Yukon Ombudsman, Yukon Privacy and Information Commissioner

Strategic planning

In order to heighten awareness and engagement with Yukoners, a brand clarification was carried out with the two roles of the Yukon Ombudsman and Yukon Information & Privacy Commissioner. This resulted in developing a brand platform and identity for both functions of the same office.

 

Creative execution

Measuring impact

Success will be measured by increased awareness and understanding of both offices and increased numbers of Yukoners engaging with them.